About Us

The Great-Divide is an online menswear store that brings together a carefully curated portfolio of product for the discerning gent.

Stocking the very best brands: Armor-Lux, Arpenteur, Asics, Baracuta, Bass Weejuns, Carhartt, Champion, Ebbets Field FlannelsEdwin, Elka, Folk, FidelityFilson, Gant Rugger, Gitman Vintage, Lee 101, Levi's Vintage Clothing, Our Legacy, Penfield, Porter, Red Wing, Reigning Champ, Sandqvist, Saucony, Soulland, Todd Snyder + Champion, Vans, Wigwam, YMC, Yuketen and more.

The Great Divide Store - 82 Lower Clapton Road, London E5 0RN
We have a new store in Clapton!  The store is a curated retail space within women's denim boutique, Bad Denim. 
In the store we have a carefully curated selection of some of our finest offerings from the season, with around 30-40% of our buy in the store at any time. 
All stock is on site, so customers are able to try on any items they have seen online or in store. 
New Winter Hours are:
Wed - Fri - 10-5
Sat - 12-6
Sun - 12-4
The store is closed Monday and Tuesday but the office is open by private appointment. To make a appointment please contact us: or 0203 371 9933. 


We will tailor our offering to make shopping with us a stress free pleasure.

The Great-Divide reflects our love of clothing, art, culture and quality.